Colorado Springs Startup Week

“Product Definition and Selection: Life and Death Decisions for Your Business.”

Most start-up entrepreneurs, and mature companies for that matter, have significantly more ideas than they can execute on. Since resources are almost always in short supply, it is critical that you properly define the products that you launch into development, and that you very judiciously select which products to launch. The consequences of not performing this well include limited success or even failure of the company.

Jon will provide an overview of considerations for developing robust product definitions, 
analyzing your target markets, and selecting the best products to launch.

Attend this powerful presentation to learn techniques for defining and selecting the products that will get you to the point of winning funding or earning revenue as quickly as possible.


Event is free, but you must signup as an attendee and check to add this event to you sched in order to attend. Space is limited.